Big Dudes Music City!

Logo:

Outside:

Inside:

Current Website:

Social Network:

Research: Big Dude's Music City has been Kansas City's premier pro music gear dealer for almost 40 years. Located just north of the historic Westport District, Big Dude's reflects the heart and soul of one of America's most celebrated music regions.

Audience: Adults, Young Adults and Teenagers.
15- 26
30-46

I think this place is super cool and it needs a cohesive branding identity. It has serviced Kansas City for 40 years and still does not have a memorable identity. Creating an cohesive design system for this company will help establish them as a business. Even though they have been here for 40 years, this will be a fresh look and update for the company.

Collateral:
Business cards
Logo
Color palette
Receipt
Merchandise Tags
Bags
Pens
Checks
Store signage and way finding
Letter Head
Employee T shirts
Store map (maybe)


Inspiration:

MoodBoard: